by Georgina Monti | Jul 18, 2023 | B2C eCommerce, Customer Experience
In this article 2 3 FirstHeadingWhat is a referral program?How to build a successful referral program?Clear IncentivesSimplicity and AccessibilityPersonalization and TargetingTrack and RewardPromote and Highlight With the increase in hours spent on social media and a...
by Georgina Monti | Jun 28, 2023 | B2C eCommerce, Customer Experience
In this article 2 3 FirstHeadingWhy do customers choose Amazon and how can brands implement these strategies?ShippingVarietyReviewsClear Return PoliciesOffers and Membership With Amazon taking the top spot for the most popular online marketplace with its one-stop-shop...
by Georgina Monti | May 26, 2023 | B2C eCommerce, Big Commerce, Shopify
In this article 2 3 FirstHeadingMost common types of eCommerce fraudCredit Card FraudAccount Takeover (ATO)Identity TheftPhishing ScamsChargeback Fraud While eCommerce stores remain safe from shoplifting, they are still unfortunately not safe from cyber theft or...
by Georgina Monti | May 12, 2023 | B2C eCommerce, Customer Experience
In this article 2 3 FirstHeadingWhat is email marketing?Why is email marketing important for your brand? More personal and engaging communicationsIt’s cost-effectiveEmail is time-efficientEasy to measureIntegrates easily with other marketing effortsMore direct...
by Georgina Monti | May 2, 2023 | B2C eCommerce
In this article 2 3 FirstHeadingWhat is eCommerce seasonality?The importance of keywords in eCommerce seasonalityHow to plan ahead for eCommerce seasonality?Analyze historical dataMonitor search trendsObserve competitor activityConduct customer researchHow to prepare...
by Georgina Monti | Mar 27, 2023 | B2C eCommerce, Customer Experience
In this article 2 3 FirstHeadingA Concise and Clear HeadlineAttention Grabbing VisualsA Strong And Prominent Call-to-ActionSocial ProofRelevant Offer Specifically designed to drive user engagement and conversion, landing pages are remarkably effective in getting your...
